Quieter crisps revisited

Good news! Frito-Lay, the crisp company have reintroduced their compostable crisp packets. I wrote about their new bags a while back when the backlash hit. They bought this clever change about in 2009 but a few, some would call them 'idiots', complained that this green idea was too noisy and it was 'ruining' their crisp eating experience. So Frito-Lay took their made-from-plants bags off the market (except in more open-minded Canada) and returned to plastic packets.

But now, after months of research into how to reduce the decibels of their SunChips bags, they have cracked it. Using two layers, joined together with a rubber like adhesive to help absorb the sound, these new biodegradable bags are around 10-15 decibels quieter.

In Canada the big switch is taking place whilst in America only Ready Salted are being replaced with the new, quieter bag as an experienmental platform. If no noise is made about the swap, then all their flavours will become wrapped in doubled-layered, rubbery plantness and not plastic.
Lets hope that this positive step forward is accepted by those picky, pathetic, sound-sensitive Americans that kicked up such a fuss last time.